- Reorganizes Commercial Operations to Accelerate Growth
Lagos, Nigeria; 24thMarch, 2017: Leading telecommunications services provider, Airtel Nigeria, has announced the promotion of Muhammad Bashir Ibrahim and Oladapo Dosunmu as Regional Operations Directors for North Region and South Region, respectively.
In their new roles, Ibrahim and Dosunmu will ensure growth indices are sustained across all channels and will be responsible for implementing the right strategy to grow Airtel’s revenue market share within their regions. They will also leverage on their distribution expertise to drive deeper penetration in their assigned regions while ensuring sustainable growth through enhanced territory development.
Olusina Adegoke, erstwhile Regional Operations Director (West Region) has been reassigned as Regional Operations Director (Lagos Region) while Femi Oshinlaja, former Vice President, Airtel Money Operations, has been appointed Regional Operations Director (West Region).
Oladokun Oye, former Regional Operations Director (Lagos Region) has been drafted to the Headquarters to head Airtel’s Direct Sales Directorate and tasked with not only driving and improving customer experience and profitability of this business segment but also grow and develop new direct sales channels.
Chief Executive Officer and Managing Director, Airtel Nigeria, Segun Ogunsanya, extended warm felicitations to all for the new opportunity, noting that the reorganization which isin line with Airtel’s organizational commitment to continually provide opportunities for its internal talents would also help the company consolidate on its gains in the market.
Previously Head, Indirect Sales at Airtel Nigeria, Oladapo Dosumu, a 1999 Lagos State University MBA degree holder, managed the transition of Airtel’s Channel Partners based distribution model to a more robust model having multiple routes to market. Before joining Airtel, Dosunmu was Head, Distribution, Glozone & Branding at Globacom Nigeria. He had also held different positions at Coca-Cola Hellenic Bottlers, heading different divisions including Commercial Process and Demand Planning, Commercial Projects and Regional Sales Manager.
Olusina Adegoke has over 21 years of Sales Management and Leadership experience across the Telecommunications, Finance, FMCG and Pharmaceutical industries. Prior to joining Airtel, he worked at Etisalat Nigeria Limited as the Head of Region (South West) between 2013 – 2015. He has also held different leadership roles in Coca-Cola and May & Baker Plc.He holds a Bachelor of Pharmacy degree from Obafemi Awolowo University and MBA (Marketing) from the same university.
Oladokun Oyeis a graduate of Hertfordshire, UK, Adekunle Ajasin University, Lagos State University, and Lagos Business School, and started his career as Assistant Brand Manager, Trans-Global Market International, before joining Avdel Limited (formerly Act Global Technologies) UK as Senior Sales Manager. At Avdel Limited, he was responsible for managing customers in Northern UK and Scotland, managing key portfolios that included Ford, Jaguar, Electrolux, Rolls Royce, Caterpillar, Siemens and Scheider, coordinating concessionaires/distributors in Norway, Finland and Holland as well as managing ongoing product forecast, implementing product training programmes for the sales force, amongst others.
Veronica Onoja is tasked with bringing her significant experience in the East Africa money market to bear in driving Airtel Money’s business segment to profitable growth. In her previousrole as Regional Operations Director for the South region, she won various accolades including best performing region and was pivotal to Airtel’s success in the last financial year. Onoja, a 1997 Psychology graduate of University of Jos, joined Airtel in 2003 and has held various positions including Key Account Consultant, Distribution Specialist, Distribution Manager, Head of Division, Commercial; Regional Sales Manager, Zonal Business Manager, Sales Operations Director (Airtel Tanzania), and Regional Operations Director.