Sunday, January 19, 2020
Austin Efienamokwu, Chief Executive Officer, Universal McCann has been named a Channel Juror for Pitcher Awards 2020. The Channel jury will judge entries for Use of Media, Use of Data, Use of Insights and Strategy, PR and Reputation Management and Integrated Campaigns. Pitcher...
In an uncharacteristic manner of an integrated marketing communication agency in Nigeria, a Lagos based imc agency, Nitro 121 marketing communication, formerly 141 Worldwide unveiled its new name and logo and promised a better digital, creative and engagement for the clients and stakeholders amidst spectacle and glitz in Lagos. The...
Innovative marketing, media and technology company, Info Digital Africa (ID Africa) has been named Best Digital PR Agency for a second consecutive year by the Nigerian Institute of Public Relations (NIPR) Lagos Chapter. The award presentation took place at the annual Lagos PR...
Nnamdi Ndu is the chief executive officer of CHINI Africa and representative of Cannes Lions festival in Nigeria and organisers of the annual Creativity Week says no creative work can survive without culture. Objective of the Creativity Week The creativity week is a way of bringing together all those who are...
As the Nigerian advertising industry rolled out the drums again at the glamorously celebrated Lions Night Nigeria to appreciate creativity and celebrate the future of advertising, winners have emerged for the Miami Ad School Scholarship Competition, the Young Lions Competition as well as the Roger Hatchuel Academy Nigeria awards,...
Leo Burnett’s Arc shopper marketing tool becomes a major differential as the agency netted the Nigerian Breweries multimillion naira below-the-line (BTL) business in a keenly contested multi-agency pitch.   Leo Burnett, a Lagos based advertising and humankind agency is renowned for handling complex briefs.s   Nigerian Breweries is the leading brewery firm in...
Oraimo, a leading premium smart accessories company in Nigeria, has unveiled a legendary musical giant, Innocent Idibia popularly known as 2Face as its first and official brand ambassador amidst pomp and glitz. The unveiling, which took place at The Providence by Mantis in Ikeja GRA, Lagos yesterday Friday, 27 September...
Determined to strengthen its position in Africa, and especially in Nigeria, (Africa’s largest economy), WPP, perhaps the biggest marketing communications company globally has partnered Algorithm Media, Nigeria’s fastest growing full-service media independent agency.   According to Seni Adetu, Group CEO at Algorithm Media, the joint venture conforms to the new reform...
Biodun Shobanjo All is set for the Obafemi Awolowo University to confer her honorary degree of Doctor of Letters (D.Litt) on Chairman, Troyka Group, Biodun Shobanjo, at her 44th Convocation ceremonies today, December 14, 2019. Sources at the University say...
Marketing and Communications practitioners in Nigeria have been advised on the need to improve the practice and nurture future generations of practitioners by sharing their experiences and documenting them in forms that will be available to the general public. Ikem Okuhu, brand analyst and publisher of the marketing news portal,...