Tuesday, April 7, 2020
  Over the years, Nigeria and the rest of Africa have suffered negative narratives from the developed world media that allegedly deliberately chose to tell African stories from their own perspectives. Many of them portray Africa as a country and display demeaning pictures in Africa. This situation is also not helped...
mediaReach OMD presents the latest edition of MediaFacts Book.  mediaReach OMD has been instrumental in publishing the MediaFacts Book annually for over a decade (since 2001), with an objective to organize and make media information for West & Central Africa easily accessible, useful and meaningful to all.   It is noteworthy...
Top Nigeria's integrated marketing communication industry practitioners are gearing up to attend the 2020 Industry Evening with Goddie Ofose summit, a platform designed to bring all the integrated marketing communications practitioners within the agencies and corporate organisations together to discussing developing issues in the industry.
In an uncharacteristic manner of an integrated marketing communication agency in Nigeria, a Lagos based imc agency, Nitro 121 marketing communication, formerly 141 Worldwide unveiled its new name and logo and promised a better digital, creative and engagement for the clients and stakeholders amidst spectacle and glitz in Lagos. The...
Innovative marketing, media and technology company, Info Digital Africa (ID Africa) has been named Best Digital PR Agency for a second consecutive year by the Nigerian Institute of Public Relations (NIPR) Lagos Chapter. The award presentation took place at the annual Lagos PR...
Jurors Join from South Africa, Kenya, and Cote d’Ivoire for the first time The Pitcher Awards, described as the new Pan-African benchmark for creative excellence, has announced the jurors for the 2020 edition. The Pitcher Awards, which was formerly restricted...
Leo Burnett’s Arc shopper marketing tool becomes a major differential as the agency netted the Nigerian Breweries multimillion naira below-the-line (BTL) business in a keenly contested multi-agency pitch.   Leo Burnett, a Lagos based advertising and humankind agency is renowned for handling complex briefs.s   Nigerian Breweries is the leading brewery firm in...
As the Nigerian advertising industry rolled out the drums again at the glamorously celebrated Lions Night Nigeria to appreciate creativity and celebrate the future of advertising, winners have emerged for the Miami Ad School Scholarship Competition, the Young Lions Competition as well as the Roger Hatchuel Academy Nigeria awards,...
SystemSpecs, one of the leading providers of innovative financial technology and human capital management solutions in Africa, has unveiled a new corporate identity to reposition its brand. The move is to enable the company to fully maximise its potential, explore greater fields of business possibilities...
Oraimo, a leading premium smart accessories company in Nigeria, has unveiled a legendary musical giant, Innocent Idibia popularly known as 2Face as its first and official brand ambassador amidst pomp and glitz. The unveiling, which took place at The Providence by Mantis in Ikeja GRA, Lagos yesterday Friday, 27 September...