In the ongoing effort to sanitise the integrated marketing communications ecosystem, the Advertising Regulatory Council of Nigeria (ARCON) has stated that the Council would not tolerate unwholesome advertising content on blogs, vlogs and other content platforms such as influencers, skit makers and comedians.In a statement made available...
The Advertising Regulatory Council of Nigeria, (ARCON) has inducted into its fold, Omolaraeni Olaosebikan, as an associate member along with other eminent Nigerians on Wednesday, December 7, 2022, in Lagos.
The event which took place in Maryland, Lagos had 25 inductees into ARCON altogether,...
It’s raining awards for Clients of leading marketing and advertising company, Nitro121.
In the Outdoor Advertising Association of Nigeria (OAAN) awards, GOtv won first and second prizes in the Entertainment & Media category, Bajaj came first in the Automobile/Accessories category,...
Lagos State Signage and Advertisement Agency (LASAA), the agency saddled with the mandate to regulate advertisement displays in Lagos State, has announced the release of its 2023 mobile advert stickers for branded vehicles in the state.Managing Director of LASAA, Prince Adedamola Docemo, in a statement in Ikeja...
A recession may or may not arrive soon, depending on who you believe, but according to three new agency forecasts the ad economy has remained resilient through this year and will continue to grow significantly in 2023.
GroupM reports that 2023 global ad growth...
The Ad Council held its 68th Annual Public Service Award Dinner last night at New York City’s Glasshouse and raised a record $7 million from the event.
The Council honored Doug McMillon, President & CEO of Walmart, for his exceptional...
The organizers of Pitcher Awards, the pan-African benchmark for creative excellence, part of the annual Pitcher Festival of Creativity announced last week the commencement of entries for the 2023 edition. The Festival stated that a major goal for 2023 is to help restore respect and the pride...
Steep cord-cutting by pay TV subscribers in the third quarter continued at nearly the same rate as in the second quarter -- down 6.2%, according to MoffettNathanson Research estimates.
The third quarter witnessed a decline of 655,000 subscribers versus the same period a year...
Building on its deal with Disney Advertising, TV measurement company VideoAmp is gaining access to Disney's “clean room” operations that it launched last year -- to bring cross-screen measurement to a new level.
The two companies have been working with Omnicom Media Group in...
In what signposts a new development in political campaign in Nigeria and indeed, West Africa, Lagos woke on Wednesday, November 30th, 2022 to witness a stylish break of a political campaign as Governor Babajide Sanwo-Olu formally commenced his re-election drive with brand displace...
