In pursuance of an improved Integrated Marketing Communications sector where every stakeholder will be proud of their outcomes, Brand Journalists Association of Nigeria (BJAN) and the Outdoor Advertising Agencies of Nigeria (OAAN) are set to deepen their collaboration for the good of both...
Stories sell. They grab at us and hold our attention in ways that fact-heavy reporting does not. What's more, the stories we in the communications industry tell often have an impact, even on ourselves, that we don't immediately grasp
That means we have to...
In 2022, Ogilvy Africa's Lesso Lessons campaign won a Cannes Gold Lion, four metals at the Loeries including Grand Prix and a gold, and a LIA (London International Awards) bronze - each of these are a first for any agency in East, Central and West Africa. The...
Private-equity group KKR is in talks with WPP to acquire a stake in the holding company’s PR agency FGS Global, according to reports.
The Financial Times reported today that the deal could happen next week and would put a value of $1.4...
The think tank to support the development and advancement of marketing in Nigeria would be inaugurated in the country in the first quarter of 2023, Advertisers Association of Nigeria (ADVAN) has revealed.
The Nigerian Marketing Development Team, will be a...
After a successful partnership in 2017, African Cristal Festival, the most prestigious awards which celebrates creativity in Africa, has reappointed Brand Communicator, a frontline brand and marketing magazine, as its official media partner in Nigeria for the 2018 edition of the festival slated to hold in Marakesh, Morocco from...
As part of effort to make the 2018 Loeries edition bigger and better, The Loeries, Africa Middle East one of the Africa’s largest gathering of creatives and organisers of the prestigious Loeries Creative Week, has appointed Nigeria’s most consistent brands and marketing magazine, Brand Communicator, as its Media Partner...
Gulder Ultimate Search (GUS), the survival reality show that dominated the Nigerian airwaves in the early 2000s, is making its triumphant return after seven years off air.
Created and sponsored by Nigerian Breweries Plc, manufacturers of Gulder lager beer, GUS...
In its quest to play a leadership role in the integrated marketing communication sub-sector, the Advertisers Association of Nigeria (ADVAN) will host the industry practitioners and experts to an industry dialogue to discuss the role of government regulations in the ease of doing...
The new advertising regulation law, which transformed the Advertising Practitioners Council of Nigeria (APCON) to Advertising Regulatory Council of Nigeria (ARCON) has been applauded by some practitioners in the country as one of the best initiatives by the government to the advertising industry...
