Tuesday, November 19, 2019
Nnamdi Ndu is the chief executive officer of CHINI Africa and representative of Cannes Lions festival in Nigeria and organisers of the annual Creativity Week says no creative work can survive without culture. Objective of the Creativity Week The creativity week is a way of bringing together all those who are...
Union Bank has been named ‘Advertiser of the Year’ by CHINI Africa, Cannes Lions Official Festival representative in Nigeria and organisers of the annual Creativity Week. The Bank also received the Bronze category award for ‘Integrated Marketing Campaign’ of the Year.   The awards were officially presented at the 2019 Pitcher...
Charles Imuzeze, the managing director of Great Measures Media, a media independent arm in Verdant Zeal Group has left the employment of the group and set to pursue his private venture. According to sources, Imuzeze left without rancor and the group is planning a befitting sent forth gig for him. In...
In an uncharacteristic manner of an integrated marketing communication agency in Nigeria, a Lagos based imc agency, Nitro 121 marketing communication, formerly 141 Worldwide unveiled its new name and logo and promised a better digital, creative and engagement for the clients and stakeholders amidst spectacle and glitz in Lagos. The...
Leo Burnett’s Arc shopper marketing tool becomes a major differential as the agency netted the Nigerian Breweries multimillion naira below-the-line (BTL) business in a keenly contested multi-agency pitch.   Leo Burnett, a Lagos based advertising and humankind agency is renowned for handling complex briefs.s   Nigerian Breweries is the leading brewery firm in...
It is said that great men find ultimate meaning not in their material possessions or in the power they wield, but in the praise and recognition bestowed on them by those who appreciate their efforts.   Amiable Lagos State Governor, Mr. Akinwunmi Ambode as well as 27 other distinguished dignitaries are...
In furtherance to strengthen the brand Nigeria values and essence, Advertising Practitioners Council of Nigeria (APCON), a government agency with full responsibility to regulate and sanitize the advertising industry in the country has thrown its weight behind IAMBRANDNIGERIA project The initiative is designed towards enhancing the value of the Nigeria...
In its quest to continue the leadership of the experiential marketing industry while providing unassailable dominance, the leading experiential marketing company in sub-Saharan Africa, Oracle Experience, has made a whooping N300 million investments in human capacity development, and new equipment,   Other areas the agency has made investment in are regional...
  MTN, Glo, GTBank come second, third and fourth respectively   For the first time since the advent of the Top 50 Brands survey in Nigeria, Dangote, a wholly Nigerian brand and company has been voted the most overall valuable brand in the 2018 Top 50 Brands replacing MTN Nigeria at...
We haven’t received summon- APCON An aspirant in the 2018 Osun governorship election under the All Progressives Congress (APC), Mr 'Kunle Rasheed Adegoke (K-Rad) has dragged the Advertising Practitioners Council of Nigeria (APCON) before the Federal High Court in Osogbo in a suit marked FHC/OS/CS/39/2018.   The advertising practitioners' regulatory agency...