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Experiential Marketing

The members of Experiential Marketers’ Association of Nigeria (EXMAN) have maintained a hard stance over the issue of pitch free and said; members would no longer take briefs from organisations that refuse to pay them N.5 million as pitch fee.  According to the...
Dettol’s Clean Naija initiative started its health journey at Ojuwoye Market, Mushin-Lagos recently. The brand ambassador, Funke Akindele-Bello, who is the main driver of the initiative, launched the newly commissioned Hand wash station in the popular market as part of Dettol's activities to mark the World Hand Hygiene Day. The...
Members of Executive Committee and Board of trustees of EXMAN at the association’s AGM held in Asaba. The Executive Committee of the Experiential Marketers Association of Nigeria (EXMAN) led...
Top Nigeria's integrated marketing communication industry practitioners are gearing up to attend the 2020 Industry Evening with Goddie Ofose summit, a platform designed to bring all the integrated marketing communications practitioners within the agencies and corporate organisations together to discussing developing issues in the industry.
The Board of Directors and Management of Keskese Limited, one of Nigeria’s leading Experiential and Event Management Agencies has announced the elevation of Kayode Idowu to the position of Executive Director of the company. Prior to his new role, Idowu functioned as the General Manager of the company where he...
With a clear intent to remain a brand whose essence is to continually share happiness, Nigeria’s number one family nourishing drink, Maltina is rolling out a new campaign series which seeks to highlight the happy moments that brings genuine smiles on the faces of Nigerians. Tagged “Happiness in the Little...
In what looks like a fulfilling business year for the leading experience company, MPXM, the chief experience officer of the firm, Nana Milagrosa Utomi Biyang in the last 3 weeks has got 2 major industry recognitions. One of the first...
To celebrate its tenth year as an impactful contributor to Nigeria’s marketing ecosystem, First Katalyst Marketing, a leading Below-the-line agency, is set to mark the milestone with a thought leadership session tagged “The Marketing Conclave” holding on June 2, 2022.
He is a revolutionary of some sort, not necessarily because he is participating in or advocating a revolution; but because he has made and is making a major impact on experiential marketing, his sphere of professional practice and entrepreneurship, and, through it, the larger Nigerian society, in...
Nexcel Marketing and Communications Limited has partnered with Veative Labs, a global provider of interactive Virtual Reality Education Content, with a view to boosting the learning and teaching of Science, Technology, Engineering, and Mathematics (STEM) concepts. "STEM" is an important educational topic sweeping through homes...