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Wednesday, June 19, 2024
By: Philip Odiakose In an era marked by economic volatility and shifting consumer behaviors, businesses are grappling with tough decisions regarding their advertising budgets. As a Media Analyst, I have witnessed firsthand the cyclical nature of economic downturns and their impact on marketing strategies. Amidst...
BBC Studios and South African Broadcasting Corporation (SABC) have announced the May launch of BBC Primetime, a brand-new content block for S3, featuring a hand-picked selection of award-winning dramas, factual entertainment and documentaries from BBC Studios’ award-winning catalogue.BBC Primetime will be available to watch weeknights between 21:00...
A media buying firm, Dentsu Agyle Nigeria, has announced plans to organise a business masterclass and symposium exclusively for female students at the University of Lagos in commemoration of International Women’s Day. Themed ‘Women Leading Change: Empowering the Next Generation of Marketing and Creative...
Multimedia powerhouse, Paramount Africa continues its unwavering support for African creatives by announcing Oluchi Harrison as the newest addition to MTV Base's Culture Squad. Oluchi Harrison, a broadcaster with an extensive background in the media, boasts of a diverse skill set as a News Anchor, TV &...
SABC1 has announced that the daily drama Skeem Saam, produced by Peu Communications, achieved a massive historical audience rating of over 3.2 million viewers on Monday, 4 March 2024 when the popular drama debuted in the new timeslot of 19:30.The move to a new timeslot was announced...
South Africa's takeover panel has ruled that French media company Groupe Canal+ SA is required to make a mandatory offer immediately to buy shares of pay-TV company MultiChoice that it does not already own, MultiChoice said on Wednesday. Canal Plus, the biggest shareholder, earlier...
It is with profound sadness and a heavy heart that The Association of Corporate & Marketing Communications Professionals in Nigeria Banks (ACAMB) extends its deepest condolences to Access Holdings Group on the tragic passing of its esteemed CEO, Dr. Herbert Wigwe, CFR. The renowned...
At a time when information is accessible at our fingertips, distinguishing between fact and fiction can be increasingly challenging, making fake news is one of the most significant challenges of the digital age. Even though the digital landscape provides a valuable platform for global...
On November 28, 2023, CNN’s third annual Call to Earth Day will celebrate a planet worth protecting. Partnering with schools, individuals and organisations across the world, CNN will use its global presence for a day of action to raise awareness of environmental issues and to engage with...
Calabar’s premiere urban radio station, Hit 95.9 FM, the organiser of the Calabar Entertainment Conference (CEC), has disclosed that the conference was put in place to provide mentorship and guidance for budding entertainment professionals. The CEO of Hit 95.9 FM, Patrick Ugbe, disclosed this...