Thursday, April 25, 2024
The National Agency for Food and Drug Administration and Control(NAFDAC), a regulatory agency responsible for regulating and controlling importation, manufacture and use of food, drugs and packaged water in Nigeria has said that Eva Water produced and bottled by Nigerian Bottling Company Limited is safe for consumption, assuring consumers...
The Nigerian Liquefied Natural Gas Limited (NLNG) and the Nigerian Ports Authority (NPA) have agreed on a partnership geared towards the deployment of a Vessel Tracking Service (VTS). This commitment was made when the Managing Director of the NLNG...
Banks borrowed N595.34bn from the Central Bank of Nigeria between January and February, data obtained by our correspondent have shown. The CBN’s monthly economic report showed that while N333.59bn was borrowed through the Standing Lending Facility in January, the...
The triumphant return of major sporting activities across countries, after several months of lockdown came as a big relief to all anxious sport lovers, who have had to face the unpleasant reality the cancellation caused. Korean baseball was the first to return to...
Goddie Ofose, Lagos Nigeria has attained a milestone of 60 as a nation, the milestones according to Bolaji Alausa, Executive Creative Director at Noah’s Ark Communications, has always been an avenue for brands to connect with their audience. By connecting...
A food and nutrition expert with the Lagos State Government, Olusola Malomo, has stated that regular intake of fruit juice can end micronutrient deficiency, a condition he defined as absence of vital micronutrients. He noted that the shortage of such nutrients is as life-threatening as common health challenges.   Malomo said...
GODDIE OFOSE                         For large corporate entities, corporate social responsibility, (CSR) initiatives are low hanging fruits that often offer these top organisations the opportunity to ‘brag’ and leverage the soft side of their brands. This, in a way,...
Iconic pancake brand will no longer reference the Aunt Jemima name and characterAunt Jemima will soon become a relic of the past. The pancake brand’s parent company, PepsiCo, Inc., announced it is rebranding Aunt Jemima to Pearl Milling Company.
Taxify rebrands, diversifies Following the name change and remodeling of Taxify to Bolt and addition of other elements to brand, a transport expert as well as advertising practition said the Taxify brand could not have succeeded due to copycat strategy the brand adopted to challenge Uber. On Monday, Taxify announced...
An Encounter with Success A Review of Azuh Arinze’s duology-“Encounters: Lesson from my journalism Career” and “Success is NOT served a la carte.” By Emeka Oparah Mr. Chairman, The Author, Mr. Azuh Arinze...