One of Nigeria’s leading brands and marketing publications, MARKETING EDGE is set to expand the frontiers of brand and marketing reportage with the premiere this Wednesday 25 July 2018, of MARKETING EDGE on TV.
The thirty minute Programme which airs on TVC, a leading media channels by 12-12:30pm, promises to...
At a time when information is accessible at our fingertips, distinguishing between fact and fiction can be increasingly challenging, making fake news is one of the most significant challenges of the digital age.
Even though the digital landscape provides a valuable platform for global...
A new online conversation App, tribe Naija has berthed in the Nigerian online space. The App is a community-based platform specifically developed for Nigerians to network and have conversations on issues of common interest.
The tribe naija App was launched...
Brandzone in collaboration with the Centre for Values in Leadership (CVL) founded by Professor Pat Utomi is hosting a 2-day National Branding Conference themed ‘Branding: A Catalyst for Development and Growth’ at the Oriental Hotels from Tuesday October 17 to Wednesday October 18, 2017. The conference is designed to...
Goddie Ofose
Glo, GTBank Lead MTN In Press Ad Spend
Advertising income for Newspapers in Nigeria reportedly hit N143.1 billion between 2006 and December 2015, revealing a wavy pattern that reached its peak in 2014 with N25 billion; and declined to N23.7 billion at the end of 2015.
According to a...
Out-of-home media agency Project X Media announced today that Rick Robinson has been appointed CEO, effective, Jan.1, 2023.
John Laramie (CEO) and Josh Warrum (COO), who co-founded the company in 2010, will step away from day-to-day responsibilities and remain...
The Managing Director of THISDAY Newspapers, Mr. Eniola Bello, has clinched the Media Industry Touch Bearer Award of the Brand Journalists’ Association of Nigeria (BJAN).
Bello and nine other prominent media practitioners, drawn from Print Media, Advertising and Brand Management, were recognised by the...
Havas Media North America and Adelaide, a platform focused on attention-based media measurement have announced the launch of the “Meaningful Ad Unit” (MAU), a proprietary metric to be utilized for U.S. clients.
Havas Media will integrate the MAU into its Meaningful Media Marketplace. Adelaide’s...
mediaReach OMD Nigeria, the leading media agency in West Africa, has won the Young Lions Media, Nigeria Competition and Young Pro Media - West Africa Championship.
With these feats, mediaReach OMD will represent Nigeria at Cannes in June 2017 for the Cannes Young Lions Media - Global Competition. By winning...
Africa’s Digital Powerhouse, Terragon Group, has successfully taken on digital marketing duties for some of the Unilever big brands in Ghana – Lifebuoy, Sunlight and Pepsodent. This appointment comes against the backdrop of the Group’s ability to serve brands in key markets across Africa and its impressive performance of...
