Friday, May 3, 2024
  The Experiential Marketers Association of Nigeria, EXMAN, will, Tuesday, September 29th, hold a special dinner to fete and unveil its Board of Trustees and formally introduce the association and its newly inaugurated management team to stakeholders within the marketing communications industry at the upscale Federal Palace Hotel. According to Dr....
The President of Advertisers Association of Nigeria, David Okeme has said that clients are desperately looking for that PR that can change perception and societal behaviour with just one image. Okeme, who is also the Brand Building Director at Unilever Nigeria, made the statement while sharing business insights on the...
..Targets 350million consumers across the globe As a way of encouraging millions of Nigerians across the country to celebrate success at every phase of life, Johnnie Walker, the foremost premium Scotch whisky in the world from the stables of Diageo Brands, has signed on a music icon Michael Collins Ajereh...
Brand activation is the kernel of the integrated marketing communication (IMC) template of most brands or organisations, hence the proliferation of agencies that specialise in creating experiences for brands. Hardly is there a marketing campaign without experiential marketing. Oracle Experience Chief Executive Officer, Felix Eiremiokhae, argues that brand activation...
The Lagos State Governor Akinwunmi Ambode recently announced the appointment of the Nation’s Columnist, Mobolaji Sanusi as the new Chief Executive Officer of the Lagos State Signage and Advertisement Agency (LASAA). This has taken the numbers of the media practitioners who have occupied this position from inception to three. The...
The Public Relations Consultants Association of Nigeria has invited David Okeme, President of the Advertisers Association of Nigeria ADVAN who is also Brand Building Director at Unilever Plc as a keynote speaker to the September edition of its capacity building and knowledge sharing Monthly Breakfast Meeting. The event which...
Seven English Premier League (EPL) clubs are among the top 20 richest in the world and, with this wealth, media interest follows. Each season presents new sponsorship opportunities, with local and international brands eager to tap into the prestige of the game. The benefits for sponsors are vast. There are 4.7...
For maintaining top notch product quality for a 39-year uninterrupted stretch and also for being the only malt drink fortified with calcium, Maltina, Nigeria’s leading malt drink from the stable of Nigerian Breweries Plc has been endorsed by the Nutrition Society of Nigeria (NSN). The foremost nutrition association endorsed...
  Enterprise and social media management organisation Sendible has endorsed the three-day “Digital PR and Social Media Communications Master Class”, organised by Cihan Group in collaboration with the Public Relations Consultants Association of Nigeria (PRCAN). It will hold from Wednesday, October 14 to October 16, 2015, at Best Western Hotel,...
The concept 'Champions becoming Legends' underpins the new brand identity for the 2015 to 2018 UEFA Champions League which was launched in Monaco recently. The new UEFA Champions League brand identity for the competition's 2015–2018 cycle was officially launched in Monaco at the season-opening draw. The concept behind the new...