Wema Bank and creator platform, Selar, have collaborated to empower creatives and bridge existing knowledge gap in the African creative space.
In a statement issued on Wednesday, the partners said that the collaboration will result in a webinar titled ‘The Digital Economy and the Future of Work,’ targeted at helping Africans, especially Nigerian, creators to maximise their potential and leverage available resources to transform their creativity into sustainable streams of income.
Scheduled for Friday, the webinar will illuminate the challenges and prospects that creators encounter as they navigate the terrain and offer insights into effectively tapping into its potential.
According to a survey conducted by Selar, one in every four creators is an employer, a testament to the potential for creators not only to earn but to create job opportunities, thus bolstering the African Creator Economy as a stable and lucrative source of income, which in turn reduces unemployment rates in Africa.
