On the 1st of August 2022, News Central Media Limited launched its broadcast services on DSTV. The channel is currently available to DSTV customers in 42 countries in West, East, Central and Southern Africa. Before coming on DSTV, News Central launched on StarTimes...
Heineken worked with Teads, which combines shopper and retailer data for ad targeting, and Dentsu, its agency partner in Brazil, to globally test an attention measurement campaign around its official sponsorship of the Rock in Rio 2022 music festival.
Attention metrics will become the...
The Association of Advertising Agencies of Nigeria has concluded plans to hold its 49th Annual General Meeting/Congress. The AGM/Congress will hold at the Jubilee Chalet and Resorts, Epe, Lagos State on Thursday 21st to Saturday 23rd July, 2022.
The...
The Advertising Practitioners Council of Nigeria, (APCON) has stated sanction will be mated out on Sterling Bank over the “Agege Bread/Jesus’ comparison Easter message.
In a terse statement made available to The Industry/789marketing on Monday, April 18th, 2022, the apex...
Bschool, Africa’s Pop Culture Academy, has finalized plans to host 202 Strategy Bootcamp tagged ‘Immersive Experience”, from October 21 to 24, 2020 in Lagos. The strategy Bootcamp would impact practitioners in advertising, creative industry, marketing and related sector, The Industry on Sunday Independent...
Bangkok office awarded Two Golds in Design for Powerful Anti-leather Campaign for PETA
Network Takes Home Total of 27 Lions
On the fourth day of the 2016 Cannes Lions Festival of Creativity, Ogilvy & Mather has taken home a total of nine Gold Lions, including two Golds for its...
GODDIE OFOSE
Charles O’Tudor, Principal Consultant, ADSTRAT, brand management consultants has revealed the branding trends 2021 latest predictions that would redefine business environment in Nigeria to include logo adaptability, blandified branding, nostalgic brand marketing, branded visual content, social media branding,...
The winners of the 2022 Care Awards have been announced. The awards aim to recognise the advertising industry's specific contribution to society by selecting campaigns that are socially powerful and relevant.
A total of seven campaigns from seven different countries...
Dentsu International this morning released plans for the next phases of its ongoing campaign to help decarbonize the media supply chain by 46% by 2030.
Beginning early next year, Dentsu said, it will begin to integrate carbon emissions data directly...
It is said that great men find ultimate meaning not in their material possessions or in the power they wield, but in the praise and recognition bestowed on them by those who appreciate their efforts.
Amiable Lagos State Governor, Mr. Akinwunmi Ambode as well as 27 other distinguished dignitaries are...
