A new initiative to boost the growth of Small and Medium Enterprises and prospective entrepreneurs has been launched by HESGES Synergy Nigeria Limited, a business development and investment network that operates on a crowd funding template. According to Barr Gboyega Adetunji, managing director of the company, “The aim is...
..Set to trouble Huawei, Infinix, Lenovo with pricing
Having disappeared from the Nigerian market for almost a decade, Alcatel, one of the first mobile phone brands that came to the country when GSM services was launched in 2001 has made its way back into the Nigerian smartphone market with...
Sequel to the addition of 5Alive Pulpy orange fruit drink to its stable, Coca-Cola Nigeria has said that over one million consumers across the country would be sampled in order to ensure that the product gain significant penetration and acceptance in the market.
The new variant, which was introduced recently...
In order to celebrate creativity and excellence in the marketing communication field, the fifth edition of the annual MarketingWorld Awards in Nigeria has been slated for November 7 at Oriental Hotel, Lagos. The CEO of InstinctWave and Group Publisher of MarketingWorld magazine Mr. Akin Napthal, at a media briefing...
Foremost provider of globally-recognized marketing qualifications, Simon Page, has announced its relaunch in Nigeria while spreading its tentacles into other African countries. The development, which took place at The Sojourner in GRA Ikeja, Lagos on 22 August, also saw the transformation of the brand from ‘Business School’ to ‘College...
Line extension is one of the marketing old strategies and Coca-Cola Nigeria has been doing a good job out of it. Eva Water and perhaps Sprits stand could be said are the only brands from the stable of the world’s leading soft drink company that has not been watered...
Towards deepening its involvement in the regeneration of Nigeria’s health sector, Swiss healthcare pioneer, Roche Products Limited has launched Nigeria’s foremost Health Journalists Academy, which is aimed at enriching health reportage and coverage in the country by sharpening the skills of health journalists through exposure to the latest trends...
Young entrepreneurs in the South East of Nigeria have started applauding Life Continental Lager Beer, a brand from the stable of Nigerian Breweries Plc for the maiden edition of its innovative entrepreneurial talent hunt radio show. The entrepreneurs said the initiative has addressed the challenges hitherto militating against their...
Nescafé has announced the four finalists of the 2015 Get Started Challenge, an initiative that aims to inspire young African entrepreneurs to generate innovative ideas that will create value for society.
Between April and June, almost 2,000 of ideas in the areas of technology, health, art and culture, community development...
The MTV Staying Alive Foundation and MTV Base (DStv channel 322) have confirmed that the world premiere of MTV Shuga (series IV) will be held at the Silverbird Galleria, Lagos, Nigeria on 10 September. The sizzling sex and relationships drama and multimedia campaign developed by the MTV Staying Alive...
