Saturday, May 18, 2024
The award of a brief to a foreignfirm for the public relations campaign for the Debt Management Office of Nigeria in its effort to sell Eurobonds has understandably drawn the ire of the Public Relations Consultants Association of Nigeria (PRCAN). PRCAN protested, and the Ministry of Finance has responded,...

UBA: Outperforming

  By: Taofik Salako United Bank for Africa (UBA) Plc is on the top list of companies with well-rounded performance. UBA’s top-of-the-chart performance at the stock market combines with considerable growth in all key fundamental indicators to make the bank the best performing banking stock in recent period. Capital Market Editor...
  By Alesh Adeduro I was told that life isn’t fair. That you sometimes don’t get what you deserve but, what you negotiate, and for you to be successful at negotiating you must display certain attributes, one of which is a clear understanding of your worth and value. When you’re not...
By: Tom Jackson Lagos has the most valuable startup ecosystem in Africa, with the local entrepreneurship scene worth US$2 billion, according to a new report. The recently released Global Startup Ecosystem Report and Ranking 2017, produced by Startup Genome in collaboration with the Global Entrepreneurship Network (GEN), was based on conversations...
  Yesterday (last week Wednesday March 15, 2017) was a very interesting day not because of the drama in Abuja but of the conversations in Lagos. At the 5th Brand Journalists Association of Nigeria (BJAN) World Consumer Day event, David Okeme, Advertisers Association of Nigeria President, delivered a seminar paper...
  By Chido Nwakanma   A major ideological war has commenced in America between the media and power. It is a war that hacks back to halcyon days and one that the Age of Enlightenment seemed to have declared for one party. Contending parties in this war are new American President Donald...

Will OOH Die?

By Emeka Oparah   Like press advertising, outdoor advertising seems to be in rapid decline and may be pronounced dead soon. Emeka Oparah. And this is how I knew: Just like the adverts pages have petered out from the newspapers, the number of vacant sites are growing and this is pan-Nigeria....
  As we launch into 2017, it is clear that data will be one of the prevalent assets which a business or a corporation can possess. Here are Swpix's five key Business Intelligence (BI) trends to look out for in 2017: The Cloud will make BI tools affordable and accessible to...
By: Tom Manners How do you create a powerful brand narrative in the age of the smartphone? Nowadays, it takes more than a great creative idea and a decent budget to get a person's attention. Reaching the right audience on the right platform requires a reimagining of the way we...
By Philip Amiola As a dewy-eyed boy growing up in the tranquil town of Ile-Ife, Osun state, I felt nothing but pity for the people who have willfully subjected themselves to the throes of living in a big city like Lagos when they could have had a much better...