Mobile-first consumer research platform, mSurvey, is expanding into Nigeria, consolidating its position as Africa's leading technology-powered customer loyalty platform. Headquartered in Kenya, mSurvey uses cloud computing connected directly to mobile network operators to enable businesses to connect with, and get feedback directly from their customers.
Backed by international and African...
International direct selling company, QNET, has announced the launch of the Direct Selling Disinformation Centre (DSDC) to combat the proliferation of disinformation and misinformation about the direct selling industry and its brand.
The Centre will work across the direct selling industry to ensure best...
“Driving Business Sustainability in the Age of Data and Tech” will form the Central theme of discuss at the 2022 Annual Marketing Conference / AGM of the National Institute of Marketing of Nigeria ((NIMN) slated to hold between 16th – 17th June at Eko Hotel and Suits...
Africa’s marketing technology leader, Terragon, has released its 2018 Digital Trends Report for Nigeria. The report highlights the importance of personalization, artificial intelligence, online video, digital solutions and digital partnerships as key drivers for growth of businesses targeting the Nigerian consumer.
The report emphasizes the need for a mobile-focused, data-driven...
Organizers of the most anticipated music reality show, Nigerian Idol have revealed that One Hundred Million Naira worth of prizes is up for grabs in the 7th edition which premieres on Sunday, February 6th, 2022 on DStv and...
Onubogu, Promasidor Commercial Director, Joins Council
Former Senior Strategy Manager, Nigerian Breweries Plc, Mr. Tony Agenmonmen has been elected the next president and chairman of council, National Institute of Marketing of Nigeria (NIMN).
Agenmonmen, who was declared winner following the sudden withdrawal of his opponent, Dr. Rotimi Olaniyan, from the race,...
