Sunday, May 5, 2024
…Noah’s Ark emerges Agency of the Year It was a night of honours, recognition and celebration of creative excellence at the 2022 Lagos Advertising and Ideas Festival (LAIF) Awards, where Noah’s Ark Communications and X3M Ideas stole the limelight.The award...
Outdoor Advertising Association of Nigeria (OAAN) has presented a book that chronicles the historic and legendary journey of the association, including its growth, challenges, and success stories. The compendium titled: “OOH Advertising Practice in Nigeria,” was unveiled as part of activities to mark...
The President, Outdoor Advertising Association of Nigeria (OAAN), Emmanuel Ajufo, has stated that the association is not against regulatory policies of the Lagos State Signage and Advertisement Agency (LASAA) stressing however that the body is not pleased with the way things are done. Ajufo, disclosed this...
TV network shows -- especially top non-sports TV series -- continue their steady decline so far this season, and have now fallen under a key viewer level. With the exception of some high-profile series, no non-sports TV series averaged more...
The umbrella body of out of home advertisers in Nigeria, the Outdoor Advertising Association of Nigeria (OAAN) has announced the passing of its Vice President, Mr. Femi Ogala. The President of OAAN, Chief Emmanuel Ajufo, made the announcement on Wednesday, in Lagos, at the...
The President & Co-CEO, OPAY, Mr. Olu Akanmu has tasked organisations as well as marketers to begin to responsibly find innovative ways to solve the large social and commercial exclusion, unlock the potentials of these excluded markets with innovative service and business models that could make them...
Fashion and lifestyle retail group TFG is investing 25% more in advertising spend to ensure customers are aware of its Black Friday deals this year. The group, which owns the likes of Sportscene, Foschini, Markham and @home, said its...
The sectoral advertising body known as the Outdoor Advertising Association of Nigeria, under the leadership of its President, Chief Emmanuel Ajufo, has inaugurated a committee charged with evolving a vibrant cooperative society. The action gave birth to the OAAN Cooperative and Multipurpose Society which...
The Advertising Regulatory Council of Nigeria (ARCON), has announced a nationwide clampdown on unapproved political advertisements in a notice tagged ‘Notice of Nationwide Enforcement of Unapproved Political Advertisements,’ made available to The Industry Newspaper today. ARCON in the statement said,...
Nearly one in four (23%) of U.S. users of ad-supported over-the-top streaming services report that they “often” click on ads, and the same percentage report that they often buy products or services they see advertised, according to a new report on ad-supported OTT...