In a bid to deepen PayTV penetration in the country, MultiChoice Nigeria, has offered a special price to ring in Easter celebrations this year.
The new price offer, tagged the Easter Explora Slash, will see subscribers enjoy up to a 64% reduction on the Explora decoder and subscription bundle. This...
Team Kool-T from Ghana, has beaten stiff competition from across Africa to be crowned as the winners of third Unilever Africa Idea Trophy and walk away with the grand prize of an all-expense paid trip to London to compete at the Global competition finale. Selected from Universities across the...
The Pitcher Advertiser of the Year Award honours clients who have distinguished themselves for inspiring innovative marketing of their products and who embrace and encourage the creative work produced by their agency or agencies. The organisers of the Pitcher Awards are proud to present this honour to Airtel Nigeria....
A grassroots campaign aimed at small businesses dubbed #TakeitOnline has been launched by foremost web hosting and design service provider, WhoGoHost.
Running for one month, the campaign offers Nigerian business owners the opportunity to get high quality, multi functional websites designed for them at 50% off the regular Whogohost price.
It...
In line with the spirit of love and celebration meant to represent the St. Valentine’s Day,Three Crowns Milk, Nigeria’s leading low cholesterol milk brand from the stables of FrieslandCampina WAMCO recently hosted 10 lucky winners of this year’s Valentine Promo to a special dinner treat.
The exquisite dinner was attended...
By: Pete Case
The reality of effectively marketing through the line, has for many years been an incredibly complex discussion. Our industry is constantly adapting to the changing needs of the consumer landscape and there are huge pressures that everyone is feeling on both agency and client side to deliver.
Talent
Globally...
Agency Report
Unilever, one of the world’s biggest spenders on advertising, has threatened to pull ads from digital platforms such as Facebook and Google if they “create division” in society or fail to protect children.
Keith Weed, chief marketing officer at Unilever, which makes Ben & Jerry’s ice cream and Dove...
Still basking in the euphoria of the record 13 awards it won at the recent 12th Annual Lagos Advertising and Ideas Festival (LAIF) Awards, Nigeria’s most innovative and customer-friendly telecommunications company, 9mobile, has attributed the exceptional and outstanding feat to the resilience and creativity of the brand.
9mobile won in...
In its bid to reinforce, inspire confidence and promote a financially secure future among Nigerians, PAL Pensions has introduced a new campaign themed ‘Retire with a Smile’ to encourage Nigerians to save towards retirement.
The campaign was unveiled in Lagos this weekend.
The 360 degree campaign comes in digital, radio jingle,...
In line with its resolve to inspire confidence and promote a financially secure future among Nigerians, PAL Pensions has unveiled a new campaign tagged ‘Retire with a Smile’ to encourage more individuals to save towards retirement. The campaign was launched on the 6th of February, 2018 at the Oriental...
